While WPTV-Channel 5 honchos delayed anchorman of 20-plus years Sackett’s retirement for months because they feared a steep drop in viewership, the always-tanned Sackett’s departure late last year barely showed on the most recent local TV ratings!
WPTV-Channel 5′s registered a minimal drop with the main new prime-time anchor team of Michael Williams and Kelley Dunn, according to Nielsen ratings obtained by Gossip Extra for the all important February sweeps.
The NBC affiliate lost a few hundred viewers in key news slots of 6 p.m. and 11 p.m. but remains way ahead of the competition, with more than 150,000 households between Boca Raton and Vero Beach tuning in.
Rather than pointing out who isn’t there, WPTV General Manager Steve Wasserman lauded what the station does differently.
“The quality of our people, the consistency of coverage and commitment to quality journalism and our newly expanded investigative unit, the largest of any station in town, are some of the reasons why we, thankfully, continue to earn our leadership position every day,” he wrote in a statement.
The historic decline that started at CBS 12 when longtime anchorman Curt Fonger‘s contract wasn’t renewed last fall continued, with 3rd place ratings at 5 p.m. and 6 p.m. There’s hope for the station at 11 p.m., however. Often working solo, anchorwoman Liz Quirantes managed to beat the WPBF news duo of Tiffiny Kenney and Victor Blackwell at 11 p.m., with 10 percent of the households tuning in to 25′s nine percent.
“We had a fantastic February book with significant year-to-year growth in every weekday newscast from 4:30am (where we are No. 1) all the way until 11pm,” Channel 25 News Director Kyle Grimes said.
May 23 at 13 : 43 PM 0
May 22 at 13 : 11 PM 1
May 21 at 19 : 54 PM 3
May 21 at 14 : 52 PM 7